samsung in China

1.A title reflecting the substance of the research. The title should include the Name of the Company of assessment, the Country of entry and the Strategic focus of the project:
2.An introduction setting out the reasons why the proposed research project is likely to be interesting both academically and managerially, while showing how the proposed research links to your postgraduate degree. (150 words)
3.A brief introduction of the company of choice. Why this company is an interesting case for you personally but also for the business world. (50 words)
4.A statement of the research objective(s) and research question(s) that the proposed research project seeks to investigate or achieve. This section will need to discuss briefly the international venture process (new market entry, merger, acquisition, etc.) or the key strategic change your project will emphasise, as well as the factor(s) you are going to investigate in more detail (i.e., global/local competitive pressures, risk, the institutional environment, geographical & cultural distance). (150 words)
5.A brief literature review identifying and commenting on key theoretical ideas being used in the research and the main previous research writings. (300 words)
6.A discussion of the proposed methodology, explaining the intended design of the research and how data will be collected. (100 words)
7.A list of references to published material quoted and/or referred to in the proposal. At the proposal stage of a project, you are not expected to have undertaken a full literature review, and references to 10-15 relevant publications will be enough for most proposals (not included in the word count). Please use the Harvard or APA referencing system when citing published material.